By 2020, Consumers will manage 85% of their relationships without talking to a human! Consumers are more likely to do their own research about your company before your first point of contact with them and that is through the blogs. A blog with high-quality content also helps build brand loyalty, increase inbound links, further increasing conversion rates.
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Archive for category: Business Writing

Toeing the fine line between Business Writing and Creative Writing

-December 17, 2019-Business Writing, Creative writing

Some believe that business writing and creative writing are similar, but the truth is, they are not. There is an unmistakable contrast between business writing (endeavoring to make a certain set of people mindful of and possibly buying your item), and writing imaginatively (not for selling but feeding somebody’s...