{"id":1145,"date":"2016-04-11T10:46:51","date_gmt":"2016-04-11T05:16:51","guid":{"rendered":"https:\/\/www.opendesignsin.com\/blog\/?p=1145"},"modified":"2021-02-05T11:11:51","modified_gmt":"2021-02-05T05:41:51","slug":"mobile-friendly-algorithm-update-in-may-2016","status":"publish","type":"post","link":"https:\/\/www.opendesignsin.com\/blog\/mobile-friendly-algorithm-update-in-may-2016\/","title":{"rendered":"Google to roll out its second mobile-friendly algorithm update in May 2016 to effect SEO ranking- Facts uncovered!"},"content":{"rendered":"

Google announced on March 16th 2016, that they will be increasing \u201cthe effect of the ranking signal<\/strong><\/em>\u201d for the mobile- friendly<\/a><\/strong> ranking update. Google said, this boost will happen at the beginning of May and will roll out gradually over time.<\/p>\n

If you are already mobile-friendly, then you will not be impacted with the upcoming update and you are safe. If not, get ready to go MOBILE<\/strong><\/em> now!<\/p>\n

Before we begin\u2026<\/strong><\/h4>\n

The World of Internet Marketing and Search Engine Optimization (SEO)<\/a><\/strong> is forever evolving, as new search algorithms are created in an ongoing effort to provide more high quality search results to end users. Due to this ever changing landscape, it is important to keep an eye on the current state of play within the SEO industry.<\/p>\n

Learn about all the things that your Business site needs in order to provide a better user experience and better position in search engines.<\/p>\n

First things first!<\/strong><\/h4>\n

 <\/p>\n

\"seo<\/a><\/p>\n

 <\/p>\n

For years, Google has been touting that having a mobile site is crucial, and they\u2019ve given website owners a lot of help in understanding what that means for search engine optimization.<\/p>\n

Today, ushers in a new era where being competitive doesn\u2019t just mean having a mobile site; it means having a mobile marketing strategy that encompasses understanding your mobile share of voice, variations in rankings by device type and optimizing your mobile campaigns accordingly.<\/p>\n

Mobile optimization is more or less a requirement for both SEO<\/a><\/strong> and Paid Search. If you aren\u2019t sure, if your website is optimized for mobile, visit Google\u2019s mobile-friendly tool to see if Google approves of your site\u2019s mobile experience.<\/p>\n

Why Mobile SEO is the Future of SEO?<\/strong><\/h4>\n

It is important that Google must understand your mobile site set up.<\/p>\n

 <\/p>\n

\"Best<\/a><\/p>\n

 <\/p>\n

As more and more users are searching on mobile everyday, Brands should ensure that their websites are fully optimized for mobile to provide a quality user experience. With a user- friendly mobile website, consumers are more likely to stay on the page longer, increasing the possibility of conversions.<\/p>\n

Some of the key benefits are:<\/strong><\/h4>\n