{"id":49797,"date":"2020-08-06T13:11:35","date_gmt":"2020-08-06T07:41:35","guid":{"rendered":"https:\/\/www.opendesignsin.com\/blog\/?p=49797"},"modified":"2021-03-11T11:32:45","modified_gmt":"2021-03-11T06:02:45","slug":"the-importance-of-having-a-multilingual-website","status":"publish","type":"post","link":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/","title":{"rendered":"The Importance of having a Multilingual Website"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f922d3d2ad1\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #ed2327;color:#ed2327\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #ed2327;color:#ed2327\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f922d3d2ad1\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#Increased_Website_Traffic\" title=\"Increased Website Traffic\">Increased Website Traffic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#Improved_Customer_Retention\" title=\"Improved Customer Retention\">Improved Customer Retention<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#Easy_Global_Marketing_Strategy\" title=\"Easy Global Marketing Strategy\">Easy Global Marketing Strategy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#Boosting_worldwide_sales\" title=\"Boosting worldwide sales\">Boosting worldwide sales<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#Enabling_Equal_Access_to_everyone\" title=\"Enabling Equal Access to everyone\">Enabling Equal Access to everyone<\/a><\/li><\/ul><\/nav><\/div>\n<p><span style=\"font-weight: 400;\">When it comes to the business website, it is almost always in a single language, either the native language or English the Global language. Open Designs, the <\/span><a href=\"https:\/\/www.opendesignsin.com\"><strong>best Web Development Company in Chennai<\/strong><\/a><span style=\"font-weight: 400;\">, shows how a multi-lingual website improves your chances on the international market.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the native language, you may be missing out on an international consumer base, and with only English, you are missing out on the local audience in each international location, that does not have access to English.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Increased_Website_Traffic\"><\/span><b>Increased Website Traffic<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When the website is available in multiple languages, there is more number of people who have access to it. Especially in the case of <\/span><span style=\"font-weight: 400;\">Web Design Services in India,<\/span><span style=\"font-weight: 400;\"> this is very important as a major chunk of the population still relies on their native languages. The visibility of the site increases as it shows up even while the search is made in their language, rather than English. You can attract an entirely new client base of both local and international origin.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">About 70% of consumers prefer looking up sites that are in their own language. They feel more comfortable receiving the information in a language they can completely understand, as opposed to a common language that gives space for ambiguity.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Improved_Customer_Retention\"><\/span><b>Improved Customer Retention<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Most people spend an average of 8 seconds glancing over a website before deciding if they want to continue with it or not. You need to grab their attention within this time span, or you could lose the customer. If the content and visuals of the ethnic languages website page of yours are as good as the English one, then you have more chances of customer retention. Customers crave familiarity and comfort and their local language provides just that. This creates brand trust and reliability.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Web Design Services in India<\/span><span style=\"font-weight: 400;\">, make use of this factor to create locally themed web pages for that part of your site that is in the local language. They make use of high-quality translation facilitators or tools that are more precise than the average online translator.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Easy_Global_Marketing_Strategy\"><\/span><b>Easy Global Marketing Strategy<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While one makes so much time, efforts, and money to market their site on an international platform, the most cost-effective way to do this, is simply to make your website available in the local language. This automatically increases your user base, even without elaborate marketing strategies. All you need is a strong SEO content that is very specific to the colloquial everyday way the language is spoken. Your business instantly expands globally with just the launch of your multi-lingual website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are based in India but want to reach the Spanish market, you might think English is enough, since it is an international market. But did you know, only 22% of the population in Spain have access to English? Making your website available in Spanish will automatically facilitate penetration into that market.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Boosting_worldwide_sales\"><\/span><b>Boosting worldwide sales<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The whole point of any business is to achieve its sales targets, be it products or services. Going multi-lingual visibly boosts your sales performance as has been proved by companies like <\/span><span style=\"font-weight: 400;\">Under.Me, <\/span><span style=\"font-weight: 400;\">They have achieved double the sales in Germany, after translating their website to German.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Net Media Planet <\/span><span style=\"font-weight: 400;\">puts the average increase in conversions on a multilingual site to be up to 20%. Companies who have created completely localised content in addition to using the local language have achieved 70% conversions.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Enabling_Equal_Access_to_everyone\"><\/span><b>Enabling Equal Access to everyone<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Not everyone has access to the English language. However, over 85% of the World population has Internet penetration, with most of them using online services in their native language. <\/span><a href=\"https:\/\/www.opendesignsin.com\"><span style=\"font-weight: 400;\">Web Design Services in India<\/span><\/a><span style=\"font-weight: 400;\"> are well aware of this disparity and create completely localised content and webpages for their clients, helping even those from smaller locations and different economic sections to access their clients&#8217; business.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There is a general idea that any company that has webpages in different languages ought to be Global. This reinforces the credibility of the company in the minds of the users, more than the competition which may have a single language website. Open Designs, the <\/span><span style=\"font-weight: 400;\">best web design company, based in Chennai,<\/span><span style=\"font-weight: 400;\"> provides this edge with carefully crafted Multi-Lingual websites for our clients.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to the business website, it is almost always in a single language, either the native language or English the Global language. Open&#8230;<\/p>\n","protected":false},"author":2,"featured_media":49801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,530],"tags":[681,537,682],"class_list":{"0":"post-49797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ui-ux-design-agency","8":"category-website-design-and-development-company","9":"tag-multilingual-website","10":"tag-web-design-services-in-chennai","11":"tag-web-design-services-in-india"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Importance of having a Multilingual Website - Open Designs India<\/title>\n<meta name=\"description\" content=\"70% of Consumers prefer websites in their own language. Multilingual websites capture the attention of new customers and penetrate international marketplaces.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Importance of having a Multilingual Website - Open Designs India\" \/>\n<meta property=\"og:description\" content=\"70% of Consumers prefer websites in their own language. Multilingual websites capture the attention of new customers and penetrate international marketplaces.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/\" \/>\n<meta property=\"og:site_name\" content=\"Open Designs India\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/opendesignsindia\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-06T07:41:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-11T06:02:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"571\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"OPEN DESIGNS INDIA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@opendesignsin\" \/>\n<meta name=\"twitter:site\" content=\"@opendesignsin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"OPEN DESIGNS INDIA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/\",\"url\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/\",\"name\":\"The Importance of having a Multilingual Website - Open Designs India\",\"isPartOf\":{\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png\",\"datePublished\":\"2020-08-06T07:41:35+00:00\",\"dateModified\":\"2021-03-11T06:02:45+00:00\",\"author\":{\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/#\/schema\/person\/56b66d4573913a6c4bf892b737ab9f6e\"},\"description\":\"70% of Consumers prefer websites in their own language. Multilingual websites capture the attention of new customers and penetrate international marketplaces.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#primaryimage\",\"url\":\"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png\",\"contentUrl\":\"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png\",\"width\":1000,\"height\":571,\"caption\":\"Multilingual Website - Open Designs\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.opendesignsin.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Importance of having a Multilingual Website\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/#website\",\"url\":\"https:\/\/www.opendesignsin.com\/blog\/\",\"name\":\"Open Designs India\",\"description\":\"Digital Media Agency in Chennai\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.opendesignsin.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/#\/schema\/person\/56b66d4573913a6c4bf892b737ab9f6e\",\"name\":\"OPEN DESIGNS INDIA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.opendesignsin.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.opendesignsin.com\/blog\/wp-content\/litespeed\/avatar\/ce901279eacd94f07827e9b11f073701.jpg?ver=1777365444\",\"contentUrl\":\"https:\/\/www.opendesignsin.com\/blog\/wp-content\/litespeed\/avatar\/ce901279eacd94f07827e9b11f073701.jpg?ver=1777365444\",\"caption\":\"OPEN DESIGNS INDIA\"},\"url\":\"https:\/\/www.opendesignsin.com\/blog\/author\/open-designs-india\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Importance of having a Multilingual Website - Open Designs India","description":"70% of Consumers prefer websites in their own language. Multilingual websites capture the attention of new customers and penetrate international marketplaces.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/","og_locale":"en_US","og_type":"article","og_title":"The Importance of having a Multilingual Website - Open Designs India","og_description":"70% of Consumers prefer websites in their own language. Multilingual websites capture the attention of new customers and penetrate international marketplaces.","og_url":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/","og_site_name":"Open Designs India","article_publisher":"https:\/\/www.facebook.com\/opendesignsindia","article_published_time":"2020-08-06T07:41:35+00:00","article_modified_time":"2021-03-11T06:02:45+00:00","og_image":[{"width":1000,"height":571,"url":"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png","type":"image\/png"}],"author":"OPEN DESIGNS INDIA","twitter_card":"summary_large_image","twitter_creator":"@opendesignsin","twitter_site":"@opendesignsin","twitter_misc":{"Written by":"OPEN DESIGNS INDIA","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/","url":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/","name":"The Importance of having a Multilingual Website - Open Designs India","isPartOf":{"@id":"https:\/\/www.opendesignsin.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#primaryimage"},"image":{"@id":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#primaryimage"},"thumbnailUrl":"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png","datePublished":"2020-08-06T07:41:35+00:00","dateModified":"2021-03-11T06:02:45+00:00","author":{"@id":"https:\/\/www.opendesignsin.com\/blog\/#\/schema\/person\/56b66d4573913a6c4bf892b737ab9f6e"},"description":"70% of Consumers prefer websites in their own language. Multilingual websites capture the attention of new customers and penetrate international marketplaces.","breadcrumb":{"@id":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#primaryimage","url":"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png","contentUrl":"https:\/\/www.opendesignsin.com\/blog\/wp-content\/uploads\/2020\/08\/Multilingual-Website.png","width":1000,"height":571,"caption":"Multilingual Website - Open Designs"},{"@type":"BreadcrumbList","@id":"https:\/\/www.opendesignsin.com\/blog\/the-importance-of-having-a-multilingual-website\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.opendesignsin.com\/blog\/"},{"@type":"ListItem","position":2,"name":"The Importance of having a Multilingual Website"}]},{"@type":"WebSite","@id":"https:\/\/www.opendesignsin.com\/blog\/#website","url":"https:\/\/www.opendesignsin.com\/blog\/","name":"Open Designs India","description":"Digital Media Agency in Chennai","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.opendesignsin.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.opendesignsin.com\/blog\/#\/schema\/person\/56b66d4573913a6c4bf892b737ab9f6e","name":"OPEN DESIGNS INDIA","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.opendesignsin.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.opendesignsin.com\/blog\/wp-content\/litespeed\/avatar\/ce901279eacd94f07827e9b11f073701.jpg?ver=1777365444","contentUrl":"https:\/\/www.opendesignsin.com\/blog\/wp-content\/litespeed\/avatar\/ce901279eacd94f07827e9b11f073701.jpg?ver=1777365444","caption":"OPEN DESIGNS INDIA"},"url":"https:\/\/www.opendesignsin.com\/blog\/author\/open-designs-india\/"}]}},"_links":{"self":[{"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/posts\/49797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/comments?post=49797"}],"version-history":[{"count":4,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/posts\/49797\/revisions"}],"predecessor-version":[{"id":100200,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/posts\/49797\/revisions\/100200"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/media\/49801"}],"wp:attachment":[{"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/media?parent=49797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/categories?post=49797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.opendesignsin.com\/blog\/wp-json\/wp\/v2\/tags?post=49797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}