{"id":727,"date":"2016-02-18T16:57:14","date_gmt":"2016-02-18T11:27:14","guid":{"rendered":"https:\/\/www.opendesignsin.com\/blog\/?p=727"},"modified":"2021-02-05T11:25:30","modified_gmt":"2021-02-05T05:55:30","slug":"top-digital-marketing-services-company-chennai","status":"publish","type":"post","link":"https:\/\/www.opendesignsin.com\/blog\/top-digital-marketing-services-company-chennai\/","title":{"rendered":"A crafter by choice, a successful brand by chance – An extraordinary craft given wings the Digital Way"},"content":{"rendered":"

The best way of expressing a person\u2019s innermost feelings is not via an email and neither it is through an impersonal SMS, rather it is through the traditional way of personalized cards and memorabilia\u2019s that the receiver can touch, feel and hold forever in their hearts. And that\u2019s precisely what Niharika Expressions is all about- a venture started by Ms. Niharika Gupta.<\/p>\n

Nonetheless, as it goes with most brands today, Niharika<\/strong> found that going the traditional way of offline advertising and marketing was not yielding her the kind of response she was looking for. That\u2019s when Niharika discovered the pervasive and influential power of social media marketing. Not only did she discover that there is a wide audience for her products but it also lent her the flexibility to adapt the business and make it bigger and better.<\/p>\n

Niharika Gupta is from Chennai and is the proud owner of Niharika Expressions (www.facebook.com\/niharikaexpressions<\/a><\/strong>). Hailing from the capital city of Delhi, Niharika is a software engineer by qualification but a crafter by choice. Born out of the sheer love of her craft, Niharika started her own outfit \u2018Niharika Expressions\u2019- a boutique for handmade cards and scrapbooks.<\/p>\n

\"best<\/a>

Digital Way<\/p><\/div>\n

 <\/p>\n

As luck would have it, Niharika attempted to put across her handmade cards for sale at a florist\u2019s store and even a chocolate cafe. However, the response was disheartening and that was when she began to look for a platform where she could spread the word about her work. That\u2019s when Niharika<\/strong> Expressions started on Facebook in Jan 2014.<\/p>\n

Today, with a fan following of over 2,600 craft lovers on Facebook, Niharika Expressions has successfully served more than 150 clients across India and abroad within a short duration of 2 years. Wide appreciation for her work led to increased Facebook page likes and set the wheels of her business in motion.<\/p>\n

Niharika Expressions\u2019s USP is scrapbooks which are available in a wide range to suit the needs of every customer. They are as personalized as you can dream of, be it pictures, text messages, or embellishments related to lifestyle and hobby to accord every occasion and age group. In short In short, she has a hand crafted gift made with lots of love for everyone!!<\/p>\n

\"seo<\/a><\/p>\n

 <\/p>\n

Niharika Says, My Journey has been nothing short of extraordinary. Though I never imagined being a crafter professionally, I was always passionate about crafts since childhood. The journey wasn’t easy for me to reach where I am now. The response was disheartening and that made me look for an option where I can spread more about my work.<\/p>\n

I have always believed that we should follow our dreams, they know their way..!!<\/p>\n

There are no words to explain the afterglow of satisfaction that comes from the words of appreciation from my clients. I feel proud to be a doing well entrepreneur and a successful mother of a 4 year old daughter who is able to devote time for passion as well as responsibilities.<\/p>\n

Needless to say, my success would have been incomplete without Facebook and it is courtesy this platform that Niharika Expressions is now a popular brand that has followers across the world.<\/p>\n

We know the feeling all to well!<\/h3>\n

\u2014 This blog is a part of our ongoing series \u2018Better Digital Thoughts<\/a><\/strong>\u2019. Join us as we explore the metamorphosis of businesses, big and small, that continue to transform from being mere enterprises into experiences that count for more. Much much more!<\/p>\n","protected":false},"excerpt":{"rendered":"

The best way of expressing a person\u2019s innermost feelings is not via an email and neither it is through an impersonal SMS, rather it is…<\/p>\n","protected":false},"author":2,"featured_media":731,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[744],"tags":[119,87,19,100,128,102,255,256,254],"class_list":{"0":"post-727","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing-case-studies","8":"tag-digital-entrepreneur","9":"tag-digital-india","10":"tag-digital-marketing-services-chennai","11":"tag-digital-media-agency","12":"tag-digital-services-chennai","13":"tag-digitalization","14":"tag-list-of-marketing-companies-in-chennai","15":"tag-online-marketing-companies-in-chennai","16":"tag-top-digital-marketing-agencies-in-chennai"},"yoast_head":"\nTop Digital Marketing Agencies in Chennai<\/title>\n<meta name=\"description\" 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