By 2020, Consumers will manage 85% of their relationships without talking to a human! Consumers are more likely to do their own research about your company before your first point of contact with them and that is through the blogs. A blog with high-quality content also helps build brand loyalty, increase inbound links, further increasing conversion rates.
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Overview of B2B Mobile Apps In the age of mobile proliferation and gaining momentum of smart phone usage amongst all sets of people in the market, B2B marketers cannot avoid the usage of Mobile apps for their business conversions. Most of the customers spend their major chunk of their...
Overview of Marketing by B2B Companies Marketing is an important aspect of any business to sustain in a competitive market environment. B2B companies look at marketing as an essential element in their business. Digital marketing is the trendsetter in marketing of all kinds of products and services on digital...
Content Marketing for B2B companies is the art of creating and utilizing content for developing better audience in the social mediums. It is also done to develop and strengthen brand presence and generating better leads and sales from other businesses. The main attraction of B2B content marketing is the...
The sales strategy is the key differentiator for any business. Be it product or a service based business – an effective sales strategy can make a huge difference in the B2B market. A B2B selling involves a lot of people and processes before the sale is initiated in the...
Why Social Media for B2B Companies? Up till recently B2B organizations were using social media for posting white paper, content and varied ads. In the recent times social media is becoming more interactive with live videos and features like story telling through pictures and gifs. This has changed the...
To match the technologically advanced marketing systems, it is essential to understand B2B customer requirements completely before pitching into sales. The sales executive must have a good understanding of the requirements before entering the sales mode. The requirements of the customers are stated below in a list to provide...
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